BCC’s  HQ at Jen-ai Road Period

       In 1972, BCC moved its HQ fromNew Park toJen-ai Plaza, located at the intersection ofJen-ai Road andChianguo S. Road inTaipei. The HQ remained in operation there until it moved to the current address onSongjiang Road in 1999. This period is called “Jen-ai Road Period”.

       During this period, TV became the dominant media. The economy ofTaiwan was growing exponentially and the society was transforming from agricultural to industrial/commerce. The political and societal condition changed drastically as ex-presidents Chiang Kai-Shek and Chiang Jing-Guo passed away. The ban on forming political parties and founding newspapers were revoked. The presidency became a position elected by popular votes. The marshal law was repealed. New stations were popping up like grass after spring rain. The staff at BCC followed the philosophy of “Making daily improvements” and made significant changes such as pursuing different markets by performing professional categorizing and presented News Broadcasting Network, Agricultural Broadcasting Network and Music Broadcasting Network and fully utilize the advantages of different stations. Most of the BCC branches were moved to new locations and new equipment were updated in order to continue to its dominance in competitions. In addition, BCC has diversified its business and investment. But most importantly it has performed many charitable events such as BCC Garden of Compassion Social Aid, the organized effort of92l earthquake donation drive, becoming in charge of Taiwan Baseball Association and Archery Association and so on. BCC has made multiple contributions outside broadcasting and did its best to bring about good influence in many areas.

      During this period, as China Broadcasting and International Broadcasting were separated from the main BCC body, the number of employees reduced from more than 1,000 to over 500.

Source of materials and photos : Li, C.R. (2005), Sound of Age – 77^th Anniversary Album of BCC, 1^st edition, Taipei: BCC, pp. 15-18.