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SWOT Analysis

Strengths(Advantages)

a. variety of products : many kinds of products, high value added

b. functional products : Most general socks hosiery factories just produced

common socks.

c. innovation , research and development

d. have an excellent brand

e. different kinds of socks with different special features : easy to meet the

public's needs

f. Soxlink has permit certifications of medical equipments, and products can be

sold to medical facilities.

g. own amounts of patents

h. domestic and foreign market

Weaknesses

a. The amounts of products are few: Possible shortage

b. functional products: The price is higher than others.

c. Soxlink Tourism Factory is located in inconvenient location.

Opportunities

a. Soxlink Tourism Factory established under government guidance is easier to be

known.

b. pinternational products

c. developing potential

d. goods in Taiwan, is one of MIT(Made in Taiwan) team

Threats

a. raising price of raw materials

b. price competition from other industries

c. Consumers possibly choose the products with lower price because of ecomic

factors.

d. The secrets of producing technologies may be outflowed.

Reference Source:

1. 襪! 真是厲害!(Instructed and translated into English by Mr. Yang)

http://library.taiwanschoolnet.org/cyberfair2014/tcjh311/


Team Profile


Name:Wei, Chia-Yi

Gender:Female

Class:10th grade Class 3

Sign:Scorpio


Name:Chou, Yi-Chun

Gender:Female
Class:10th grade Class 3
Sign:Sagittarius


Name:Cheng, Yu-Chieh

Gender:Female

Class:10th grade Class 3

Sign:Aries


Name:Hsiao, Hsin-Yu

Gender:Female
Class:10th grade Class 3
Sign:Libra


Name:Hsieh, Ju-Ying

Gender:Female
Class:10th grade Class 3
Sign:Capricorn

Supervising Teachers

Yang, Tsung-Chieh

Tsou, Mei-Ling

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